About us

We design tailor-made journeys across Latin America with precision, authenticity, and full operational control on the ground

ABOUT US

Sierra Tours is a boutique Destination Management Company operating across Latin America, with full operational presence on the ground and a strong focus on Peru. We design and operate tailor-made travel programs exclusively for international travel professionals and partner agencies.

Unlike traditional DMCs, we are built around direct operational control in destination. Our team works on the ground across Latin America, ensuring real-time coordination, supplier management, and full execution oversight of every itinerary we handle.

Founded in 2010, we combine over a decade of regional expertise with a structured, detail-driven approach inspired by Scandinavian standards of planning, communication, and reliability. This allows us to bridge Latin American destination knowledge with European operational expectations.

As a boutique operator, we focus on curated, high-attention travel design rather than volume production. Every program is built from scratch, adapted to each client, and refined to ensure seamless flow, authenticity, and operational precision.

Sustainability and responsible tourism are embedded in how we work. We prioritize long-term local partnerships, ethical suppliers, and travel experiences that contribute positively to communities and destination preservation.

Our approach is highly collaborative, structured, and responsive. We support our partners with fast communication, flexible solutions, and consistent execution standards across all destinations.

With a multilingual team fluent in Swedish, Spanish, and English, we provide a unique advantage for Scandinavian travel agencies, combining Latin American destination expertise with European-level structure, clarity, and operational discipline.

WHAT WE DO

We create fully customized private itineraries for discerning travelers seeking authenticity, comfort, and meaningful experiences. Every journey is designed from scratch and built around the specific needs of each client. We work with solo travelers, couples, families, and niche interest groups, including culture seekers, adventure travelers, culinary enthusiasts, and guests looking for deeper, more immersive travel experiences in Peru and beyond. From iconic highlights such as Machu Picchu and the Sacred Valley to lesser-known cultural and natural experiences, we design journeys that balance exclusivity, depth, and seamless execution on the ground.

WHY PARTNER WITH US

We are not just a supplier, we are your operational DMC partner in Latin America.

  • Direct on-the-ground presence ensuring full operational control in Latin America
  • Fast, structured Scandinavian-style and reliable communication in Swedish, Spanish, and English
  • Boutique approach focused on tailor-made, high-touch travel design
  • Carefully selected local partners, guides, and service providers
  • Consistent execution aligned with European and Scandinavian expectations
  • Strong focus on sustainability and responsible travel practices

We understand the expectations of Scandinavian travel agencies and the importance of trust, precision, and consistency in every booking we operate. Our role is to ensure that every journey runs seamlessly from planning to execution.

LET’S WORK TOGETHER

We work with travel agencies and tour operators across all continents, with a strong focus on the Scandinavian market, where our roots and understanding of client expectations give us a natural advantage. We look forward to partnering with you to create exceptional travel experiences in Peru and across Latin America. Every journey is designed and operated with precision, reliability, and a commitment to seamless execution, ensuring strong value for your clients and smooth collaboration for your team.

TAILOR-MADE EXPERIENCES

We design fully tailor-made journeys across Latin America, built around the specific needs of each client. Every itinerary is created from scratch with a focus on authenticity, comfort, and seamless execution.

EXPERT LOCAL KNOWLEDGE

Our team combines international perspective with deep local expertise across Latin America. This allows us to deliver authentic experiences, exclusive access, and carefully curated routes beyond standard tourist paths.

RESPONSIBLE AND SUSTAINABLE TRAVEL

We are committed to responsible tourism, working closely with local communities and trusted suppliers to ensure our operations contribute positively to cultural preservation, local economies, and environmental sustainability.

DIVERSE DESTINATIONS ACROSS LATAM

From the Andes and the Amazon to Patagonia and the Galápagos, we offer a wide portfolio of destinations across Latin America, each designed to highlight the region’s diversity, culture, and natural heritage.

HANDPICKED ACCOMMODATIONS

We carefully select hotels, lodges, and vessels that meet our standards of comfort, authenticity, and service, ensuring a consistent and high-quality experience throughout every journey.

SEAMLESS OPERATIONAL EXECUTION

From planning to execution, we manage every detail on the ground. Our team ensures smooth logistics, reliable coordination, and continuous support, allowing our partners to focus entirely on their clients.

“We are a boutique DMC delivering tailor-made journeys across Latin America with full operational control on the ground, precision in execution, and seamless service for international travel partners.”

Sierra Tours

Management

Our international management team combines strategic vision with hands-on expertise in Latin American travel. From operations and logistics to sales and client management, every team member plays a key role in ensuring consistent execution, strong partner support, and high-quality travel experiences across all destinations.

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Melanie Farfan

Director of Operations & Travel Advisor
Group Travel Division

Melanie leads operations in Peru and drives regional strategy and execution across Latin America since 2012, ensuring seamless, high-quality travel experiences.

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Acdie Sierra

Sales & Travel Advisor
Group Travel Division

Acdie designs tailor-made luxury journeys across the Americas, combining deep regional knowledge with a strong focus on seamless execution and personalized service.

Our Team

Our team supports travel agencies and tour operators worldwide, with a strong focus on Europe and the Scandinavian market. We provide fast, reliable, and personalized assistance throughout the entire process, from initial planning to final execution, ensuring clear communication, flexibility, and a dedicated point of contact for each partner.

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Diego Salazar

Travel Advisor
Group Travel Division

Diego manages client relationships, supports personalized travel planning, and delivers high-quality travel experiences with a strong focus on service and detail.

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Vanesa Loaisa

Travel Advisor
Group Travel Division

Vanesa manages key client relationships, coordinates personalized travel planning, and delivers high-quality, tailored travel experiences with strong attention to service and detail.

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Emilio Sierra

Travel Advisor
Group Travel Division - Scandinavia

Based in Sweden, designing exclusive tailor-made journeys with seamless, high-quality and personalized travel experiences.

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Ruben Campos

Travel Advisor
Group Travel Division

Ruben manages client relationships, supports personalized travel planning, and delivers high-quality travel experiences with a strong focus on service and detail.

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Daisy Ilic

Travel Advisor
Group Travel Division - Scandinavia

Daisy leads the Scandinavian market, managing client relationships and coordinating personalized travel experiences with strong attention to service quality and detail.

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Pamela Gonzales

Destination Guide Leader
Group Travel Division

Pamela is our Destination Guide Leader, leading local guiding teams and ensuring authentic, high-quality, and memorable travel experiences for our clients.

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Jimi Sanchez

Destination Guide Leader
Group Travel Division

Jimi is our Destination Guide Leader, leading local guiding teams and ensuring authentic, high-quality, and memorable travel experiences for our clients.

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Alvaro Madera

Destination Guide Leader
Group Travel Division

Alvaro is our Destination Guide Leader, leading local guiding teams and ensuring authentic, high-quality travel experiences for our clients with consistency and care.

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